Design a premium and iconic brochure that would showcase the architectural prowess of this world-first residential tower design, only using architectural renders.
This is the first residential tower conceived by the in-house design team from the renowned Skai Holdings Group. With a brand DNA of 'inspired perspectives' discovered by Insignia, this collateral had to embrace the unique circular architectural form of the building and amplify the vision and perspective of the architects and designers on the build.
The bold use of A3 landscape in the design amplified the exquisitely detailed large interior and exterior renderings. The 'no compromise' approach to quality was demonstrated with the use of the finest Italian papers juxtaposed with clean, minimalist copy and infographics.